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Chicago, IL

As a storyteller you find yourself in different places, in different situations, and with different people constantly.

My stories started innocently enough in Miami where I was born to wonderful Cuban immigrants. I learned my craft at the University of Florida where I earned a degree in journalism and studied photojournalism and videography. I covered music, local issues, and sports for publications like The Gainesville Sun, Reax magazine, and The Fine Print where I was a contributor when it won Best New Publication from Campus Progress.

My time covering music at UF lead me to traveling the country with local Gainesville band Morningbell after I graduated to shoot a documentary that I'm currently editing. 

To learn more about documentary I worked as the Digital Arts and Publishing Intern at the Center for Documentary Studies at Duke University. I assisted in the producetion and marketing of such books as Iraq | Perspectives, Colors of Confinement, In This Timeless Time, and One Place. In addition, I co-edited the festival program for the Full Frame Documentary Film Festival.  

I currently find myself newly married and searching for more stories in Chicago. If you have a story or adventure shoot me an email at jmoraphoto@gmail.com

The Name of this Band is Morningbell

Morningbell is a band from Gainesville, FL that has been featured in national television, magazines like GQ, and received favorable reviews from sources like Pitchfork and Crawdaddy. Morningbell has reached this level of success without the help of a record label. However, after 10 years, four albums, and five tours they still haven’t been able to make it big. In an era where the record company is becoming obsolete what does success mean? The following is a trailer to a documentary I filmed that follows Morningbell on tour across the country and helps shed light on the band’s personality, the road, and the struggles.